Back-to-school shopping is a tradition that many parents and children look forward to every year. It is a time to refresh their wardrobes, stock up on school supplies, and get ready for a new academic term or year. But how did this tradition start and how has it changed over time?
One of the earliest examples of back-to-school shopping can be traced back to the early 20th century when department stores began to cater to college women who were enrolling in higher education in increasing numbers. These stores set up pop-up “college shops” every September, where young women could find the latest trends in casual and sporty clothing that suited their campus lifestyle. These college shops also offered services like milk bars, beauty salons, and travel agencies to appeal to their customers.
As more children attended public schools in the post-war era, back-to-school shopping became more widespread and more standardized. Parents and children followed the school supply lists provided by teachers and bought items like notebooks, pencils, erasers, and backpacks. Clothing was also an important part of back-to-school shopping, as parents wanted their children to look neat and presentable for school. In the late 20th and early 21st centuries, back-to-school shopping became more diverse and personalized. The internet has changed the way people shop for back-to-school items: parents can shop online for the best deals and compare prices from different stores. This has made back-to-school shopping much easier and more convenient. However, most parents are faced with challenges such as inflation, budget constraints, and safety concerns when shopping for their children.
Back-to-school shopping remains a tradition that reflects the changing needs and preferences of students over time. It is also a tradition that can bring joy and excitement to parents and children alike, as they prepare for a new school year full of learning and growth.
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Source: Medium.com | @mandla.nyindodo
